Dia Art Foundation
As the Digital Content Manager, I managed Dia’s social media, creating and photographing assets for all platforms. In addition, I handled daily web updates, monthly newsletter sends, and oversaw the creation of all digital content, specializing in long-form video.
Storytelling
Through my love of video and the written word, I aim to help organizations better understand how to tell their own stories.
Trained as a journalist, I know how to craft a story that will resonate with the people you’re trying to reach. From high-level concepts to the last fine print, I leverage themes, seasonal events, relevant news or pop culture to speak to different audiences.
I detailed my process in a recent Bloomberg Connects webinar:
“Where do great stories come from?”
Bloomberg Connects
I was tasked with onboarding Dia onto a new platform, and creating a full digital guide for visitors.
I wrote and edited new copy for the guide, as well as photographed and created assets for sharing the guide on all of Dia’s platforms.
After uploading all 12 sites and our entire collection to the app, I began to focus on creating engaging content, and built out a process for long-form video storytelling at Dia.